Proxy Personalized Assistance knows that creatives, small business owners, and all you hard-working folks are bogged down with the operations and administration necessary to do your work. In those moments, I step in as your proxy, strategizing and completing tasks just like you—but, instead, you have time to do what you love!

👋🏼 I’m Anza (rhymes with bonanza)

A problem-solving, bottleneck-busting, organization-obsessed virtual operations specialist.

Over the last 15 years, I've honed my administrative, system management, and communication skills to handle everything that's bogging you down (ok, most of it). I love helping y'all get organized through systems, automations, and personalized strategies to free you up from business chaos so you can spend your time actually running your business!

If you’re overwhelmed by never-ending to-do lists, I can help.

Central to my practice is a focus on inclusion, diversity, equity, and accessibility (IDEA) practice. This is inherently integrated into everything I do.

A person with curly dark hair, glasses, sitting at a wooden table with a laptop, smiling. Behind them are filled bookshelves.

Hiya!

Select Client Highlights

  • Two people wearing suits underwater reachout a hand to each other

    NAKA Dance Theater

    NAKA Dance Theater creates experimental performance works using dance, storytelling, multimedia installations and site-specific environments. Their accessible performances challenge the viewer to think critically about social justice issues.

  • A white "F" in cursive on a black background

    Friends & Lovers Photography

    Friends & Lovers Photography is run by a queer woman and photographer in Denver, CO, specializing in LGBTQIA+ friendly professional photography for those who love radically.

  • "Big Love Studio"

    Big Love Studio

    Big Love Studio is a space to reclaim your self-trust, root into seasonal rhythms, and remember that both your light and shadow belong. Moving through astrology, story, and ritual— finding balance, clarity, and the courage to live in alignment with your truth.

  • Crosby Consulting

    Crosby Consulting

    Crosby Consulting serves nonprofits across the East Coast, from Georgia to New York City. Since 2020, Crosby Consulting has raised over $5 million through private foundation grants and individual contributions for nonprofits.

GUIDING
PRINCIPLES

• Be present.

• Proxy is a collaboration and a partnership. Show up in right relation, ready to do good work.

• Engage in communication that is intentional, kind, and meaningful.

• Creatives of all races, abilities, genders, sexualities, body sizes, national origins, and other historically marginalized identities are crucial to our world. Diversity will always be supported, pursued, and intrinsic to the process.

• Capitalism is an innately harmful system. Avoiding it is impossible; we engage in it intentionally with radical desires for community wellness.

• Creatives will change the world as long as we support and give them opportunities to do so.

A note about AI: I am very mindful of the use of AI in my work. When I use AI, I do so sparingly, with intention and awareness. It is important to me (and often my clients) that the work done together comes from people. My work may have errors, typos, and more room for polishing—but it is innately human. Humans are messy creatures, but we are also full of nuance and magic that I never want to lose. Beyond this, I am deeply concerned about the environmental and social impacts of the growing reliance on and utilization of AI.

Certifications

Meta Certified Digital Marketing Associate
Project Management (Google)
Email Marketing Deliverability
Web Accessibility

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